Last week, in a moment of weakness, I was on my Pinterest board (is that what it’s called?), when I came upon this excellent tip sheet from a marketing blog. I noted that the “emotional” alternatives to the “intellectual,” bloated phrases were simpler with fewer syllables and easier to read. On the same day, I was studying the benefits and costs of “advanced metering infrastructure,” aka, “smart grid.” Do you see a problem with our industry here? Name something with grotesquely puffy language, and then tag it with an incomprehensible acronym, rather than using a simpler term like, oh, smart…
Read More
We are taking a break from exergy this week, and we are going to examine what is happening in distorted electricity markets around the country. This will be somewhat of a sequel to Regulating Deregulation and Wind's Other Big Subsidy. Too much of a good thing, or as they say, unintended consequences, is pushing the grid in some places toward instability. By the way, I scoff at the term “unintended consequences.” There are only two types of consequences: intended and ignorant ones.Utility Dive notes that Texas (Electricity Reliability Council of Texas – ERCOT) and the Southwest Power Pool are the…
Read More
Jeff Erickson of Navigant Consulting presented an interesting paper at last week’s American Council for an Energy Efficient Economy (ACEEE) Summer Study for Buildings. The title was, “Occupy Wall Street and the Tea Party Battle over Energy Efficiency.” I thought it was just clever (aka bait and switch) advertising, but the presentation featured, almost exclusively, how the free market, small government tea party and the profit-bad, regulation-good occupiers might view energy efficiency. The tea party would favor consumer choice for incandescent light bulbs and gas guzzlers over government regulation of these common, and other uncommon for that matter, consumer goods. …
Read More