by Jeff Ihnen | Mar 22, 2022 | Energy Rant
When I first heard the term “value proposition” years ago, I thought, what the heck does this obtuse phrase mean? In this context, value is a measure of desirability, and proposition means proposal. Google tells us that value proposition is “an innovation, service, or...
by Jeff Ihnen | Jan 16, 2017 | Energy Rant
Expressions Hair Design versus Schneiderman. That may sound like a softball or bowling league matchup, but it is actually a Supreme Court case that was heard last week. How in the world does this relate to energy efficiency? It is a case of behavioral economics and...
