Fish Fried Conversations of Efficiency

Fish Fried Conversations of Efficiency

As described last week, net savings and program attribution are measures of an efficiency program’s influence on making a project happen for utility customers. There is a range of influence that energy savings has in motivating customers to do a project, and...
The Four Horsemen of the Rebound

The Four Horsemen of the Rebound

“Hey Honey – our energy costs are down, so let’s have another kid.” This is the absurd logic behind studies linked to a Utility Dive post last week. The subject is the retread canard of the rebound effect, specifically the hoax [sic] that if you use less energy, you...