by Jeff Ihnen | Sep 18, 2017 | Energy Rant
Last week, in a moment of weakness, I was on my Pinterest board (is that what it’s called?), when I came upon this excellent tip sheet from a marketing blog[1]. I noted that the “emotional” alternatives to the “intellectual,” bloated phrases were simpler with fewer...
by Jeff Ihnen | Sep 5, 2017 | Energy Rant
This Rant post is propelled by AESP goers. Several colleagues and I attended AESP’s summer conference for technology in Toronto last week. We landed numerous positive comments about this blog; some from people I don’t know or never met. I greatly appreciate these...
by Jeff Ihnen | Jul 31, 2017 | Energy Rant
Everyone has applied for health insurance[1], and many of you have applied for life insurance. Anyone over, oh, 40, 50, or for sure 60, knows health flaws start to accumulate like the dumpster’s worth of unwelcome gifts, used shoes, and outdated clothes for those of...
by Jeff Ihnen | Jul 24, 2017 | Energy Rant
Thank you to Mike Frischmann (our Director of Evaluation Engineering) for contributing to this week’s Rant. Eight hundred pound gorilla alert! Energy efficiency program evaluation “best practices” need a big overhaul. I am not talking about best practices for doing...
by Jeff Ihnen | Jul 17, 2017 | Energy Rant
This post is the main course following last week’s appetizer that covered some complexities of deep energy retrofits for homes. The thrust of that post was that even retrofitting homes requires considerations of many things that have nothing to do with energy – just...
by Jeff Ihnen | Jul 10, 2017 | Energy Rant
As luck would have it, in recent memory, I’ve been to a couple t-shirt nights at MLB games. Yippy. This isn’t like the free shirts they give out at marathons, where you can take whatever size you need – you know, something that fits. No. Baseball franchises provide...
