by Jeff Ihnen | Aug 26, 2025 | Energy Rant
First, A Branding Whetter. Two weeks ago, I peppered the Big Three Automakers, Ford, General Motors, and the company formerly known as Chrysler, for forgetting their cash-cow customer base, which loves large gas-guzzling sport utility vehicles and big honkin’...
by Jeff Ihnen | Jul 29, 2019 | Energy Rant
The number of bipartisan political issues that can be counted on one finger is shrinking fast. All this while the definition of bipartisan has been lowered to a single vote from the opposing party. Energy efficiency is not among the bipartisan issue (sic). It is...
by Jeff Ihnen | Oct 8, 2018 | Energy Rant
A recent webinar delivered some interesting facts to me. The average human brain weighs three pounds, as verified here. The presenter said the brain represents 2% of an average person’s weight but consumes 20% of the blood flow and calories. I thought, wow – that is...