by Jessica Wagner | Jul 7, 2026 | Energy Rant
This week’s Energy Rant is brought to you by guest writer Jessica Wagner, Director of Marketing at Michaels. The topic of a recent meeting brought to mind a key tenet of so many things in work and life: consistency. I currently serve as the co-chair of my...
by Jessica Wagner | Mar 16, 2026 | Energy Rant
Written by guest blogger Liz Haworth, VP of Marketing at Michaels Energy Jeff is out of town, which means the Energy Rant microphone landed on my desk. As Michaels Energy’s marketing lead and current Chair of the AESP Board, I spend a lot of time thinking about how...
by Jessica Wagner | Oct 28, 2025 | Energy Rant
Guest blogger Liz Haworth, VP of Marketing at Michaels Energy Following my guest Rant last month about Cracker Barrel’s logo makeover and brand backlash, I’m back with another round of marketing mayhem. This time, we’re swapping barrels for blue jeans and biscuits for...
by Jessica Wagner | Sep 9, 2025 | Energy Rant
Guest blogger Liz Haworth, VP of Marketing at Michaels Energy That’s right, Jeff handed me the keys to The Energy Rant this week (what could possibly go wrong?)! Don’t worry – I’m not here to argue about kilowatts, rates, or policies. Instead, I’m wading into a...
by Jessica Wagner | Dec 2, 2024 | Awards
Michaels Energy’s 2024 Holiday Calendar earned an Award of Excellence from the Society of Marketing Professional Services – Wisconsin Chapter. The SMPS Wisconsin Red Granite & Marketing Communications Awards reinforce the Chapter’s mission to support...
