by Jeff Ihnen | Dec 9, 2013 | Energy Efficiency, Energy Rant
When I first started working at Michaels, still in my 20s, my workdays usually ended around 5:15, and since I was allergic to rolling out of bed before 6:00 AM, I would run after work in La Crosse. I started running the trails of Hixon Forest, a very nice park on the...
by Jeff Ihnen | Aug 26, 2013 | Energy Efficiency, Energy Rant
As I mentioned in a LinkedIn post last week, this week’s Energy Rant involves an interesting article Why Homeowners Don’t Trust Energy Efficiency. The paper could also be tweaked a little and re-entitled, Why Customers Don’t Trust Energy Efficiency. Period. As...
by Jeff Ihnen | Jul 23, 2012 | Energy Rant
It has been a while since I’ve written anything about programs, so here it goes. Program evaluation provides about half our business, and much of that is verifying gross savings estimates, which are simply the original program-claimed savings. Verifying custom...
by Jeff Ihnen | Feb 13, 2012 | Energy Efficiency, Energy Rant
True or false: It’s easier to teach Pablo Picasso how to paint a house than it is to make a house painter into a Picasso-grade painter/artist. For the answer, keep reading. I was sitting in a session at last week’s AESP conference sipping my weak overpriced Starbucks...
by Jeff Ihnen | Nov 3, 2009 | Energy Rant
Talk about an oxymoron. Years ago this was a favorite saying of my roommate and I as we lambasted dopey ads on TV, on paper, or over the airwaves. Fewer years ago, once I got into this energy efficiency profession, I was speaking with a utility energy-efficiency...