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university of michigan

Clean Energy Disconnect Between Say and Do

By Energy Efficiency, Energy Rant No Comments
This article, Americans could pay more for clean energy.  But will they really?, from Utility Dive reminds me of my own life experiences with squirrelly people.  They talk a good game, but where is the action?  It also reminds me of the folly in precise net-to-gross, or attribution studies. The article highlights findings of a University of Michigan study regarding consumer concerns over energy prices and the environment.  The findings include: Ninety three percent say energy prices are affordable. The threshold for unaffordable is a 140% increase! Energy markets are inelastic (I said this a long time ago). Self-reported willingness…
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