If efficiency programs were telephones, the evaluation community would still be using wall-mounted analog dial-ups rather than the iPhone. Yes, I’m going to tell you why programs are designed to be evaluated and not to be effective, part 2, herein. The following is the list of flaws in demand-side management theory, as presented last week. Efficiency must cost more than inefficiency Building energy codes are sacrosanct Efficiency has to be the primary factor in customer decision making Customers must “get their money back” The unfamiliar get fifty cents on the dollar Immortality is fantasy Last week we covered the first…
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