Last week I was reading this article about how corporate energy saving and sustainability goals might shake up the utility business. The crux of the article is that widespread execution of corporate sustainability plans would drive a downward spiral of energy demand that would threaten the utility industry. One reader commented that these corporate programs must be accounted for when determining utility program attribution, or free ridership.Free ridership plus attribution equals unity, as in 1.00. Savings are either attributable to the program, or not (a free rider). For reference, see definitions of these things and other amazing, stunning facts you…
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