Last month, the one session I attended at the AESP national conference was how to write a better request for proposal (RFP). It was sort of a forum led by our friends at Tetra Tech. Essentially, it was full of people like me, for whom a major responsibility is business development and marketing – responding to RFPs. For a while I sat there like a lump, thinking, eh, just deal with it and quit whining. Toward the end of the session I started getting fired up. Here are some guidelines for writing RFPs: If you’ve already decided who you are…
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