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Chasms of Big Tech and Utilities

By Energy Rant No Comments
Last month, Utility Dive posted an article describing how big tech (Google, Amazon, etc.) is taking the lead for home automation and energy management. But there is still hope for utilities – they have trusted relationships with customers, Dive says. Chasms of Risk Tolerance There may not be a pair of industries more dissimilar than big tech and utilities. Big tech has so much cash flow they can afford to have half their products bomb: Amazon failures include Fire, Destinations, Local, Register, and Importer. I only recognize Fire and none of these other boondoggles. Too bad, so sad for Mr.…
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Energy Rant – Best of I Told You So

By Energy Rant No Comments
Don’t you hate it when the holidays come, and the A-Team of whatever it may be – radio show hosts, NPR, WPR, other talk radio and news stations - play their “best of” broadcasts? It is essentially retreads of irrelevant, untimely information. Of course we don’t do this at the Rant. Instead, this holiday week, I am going to add some recent reinforcement and other timely information in which you are sure to be interested. Guaranteed, or you may need to see a counselor. Customer Engagement, Take 2 A few weeks ago in Customer Engagement, Get with It or Get…
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Getting Personal with Inbound Marketing

By Energy Rant No Comments
I was reading an article recently, and I apologize because I don’t remember what or where it was to share it, but the crux of the article was times have never been better, and the good ole days weren’t so grand. The conveniences of modern life can fill books, but what most people think they despise, actually benefits them. An easy example is profiling via personal internet activity from Google to Amazon, to even your internet service provider. Who doesn’t like autofill provided by Google? What about saving credit card data so I can sit on my bum instead of…
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Greenpeace – Don’t Let Facts Get in the Way

By Energy Efficiency, Energy Rant, Renewable Energy, Sustainability No Comments
Back in the day when I was in the nuclear Navy, Greenpeace was not so infrequently pulling stunts like running their zodiacs up on the top of submarine hulls to make their unfounded statements of radiation releases to the environment.  Since 9/11, you can bet they stopped this practice.  Even back in the early 1990s the hatch was guarded by a burly guy sporting a short barrel shotgun with the largest shell chamber I’ve ever seen.  Stopping power.  The fact is, the US Navy runs the cleanest nuclear plants in the world with thousands of operating reactor YEARS and not…
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