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Wind Energy and the Utility Business Model

By Energy Rant, Government, Renewable Energy, Sustainability, Utility Stuff One Comment
The masses want power on demand without interruption or failure.  They want it at a practically negligible cost and more so every year, they want it without emissions or other unpleasant byproducts. In the upper Midwest, energy without emissions means wind energy.  Wind energy sounds great.  It’s “free”.  No emissions.  But it comes with a load of drawbacks compared to conventional sources of coal, nuclear, and natural gas. First, utilities can’t count on it for peak load generation.  I searched a while for this and found nothing but the bottom line is there is no guarantee there will be any…
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Paying to Lose

By Energy Efficiency, Energy Rant, Utility Stuff No Comments
Jenny Craig customers do it all the time – pay money to consume less.  This may make perfect sense to people who understand customers’ needs, but to others it seems really stupid to pay somebody to help use less of something.  This is a bit like utility programs that spend money for customers to use less of their product. The vast majority of our energy work comes from referrals and repeat clients.  On numerous occasions, we seemed to have customers at the tipping point, only to have them bail out at the last minute.  Why?  The utility introduced us to…
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